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Recent Interactive Website Launches 0
9:34 AM
www.vtseniorliving.comBullrock originally designed their sites for Otter Creek and Shelburne Bay with Union Street Media in 2008. Three years later, with a renovation in the works for The Shores at Shelburne Bay, they recognized the need to update both sites to accommodate changes at their facilities and to stay ahead of their competition on the web. Design revisions would focus on a more modern layout with updated color schemes to match changing print marketing materials and larger, more recent photos of both facilities. Updates to navigation would combine keyword research with revised phrasing to more successfully highlight the personality of both communities: upscale and high-end but personal and welcoming.
www.joanheatonarchitects.comJoan Heaton Architects is located in Bristol, VT and has been specializing in quality residential design for new construction, addition, renovation, and historic restoration projects since 1996. A long time client of Union Street Media, Joan recently wanted to update her site to keep the design and content fresh and engaging for prospective and returning customers alike. Through the redesign, she was also looking to increase the SEO value of her site and provide her customers with new projects in her portfolio.
http://www.vtbenefits.com/Northern Benefits is a full service benefits brokerage that specializes in employee benefits and operates in six states throughout the northeast. With a growing regional presence and service offering, Northern Benefits wanted to build a website that distinguished their business in every state they operate in. The redesigned website delivers easily accessible state specific content for offices, services, team bios and more. The new site is built in our content management system which provides a site structure and platform for simple content management and is easily adaptable as they expand services and locations.
www.artisaneng.comArtisan Engineering, located in Charlotte Vermont, is a professional structural engineering studio, providing traditional and specialty structural engineering services. With a wide variety of current clients that include business owners, architects, designers, engineers, constructors, fabricators, and product vendors, Artisan Engineering prides themselves in offering creative and innovative building design, investigations, specialty structures, and structural systems services based on their client’s unique needs. A hands-on approach assures each client a quality design and thorough project coordination with all members of the design team.
www.expressionsvt.comExpressions, located on Church Street in downtown Burlington, VT, is a women’s boutique clothing store that carries an extensive collection of Eileen Fisher items as well as the latest pieces from designer brands such as Christopher Blue, NYDJ, Kinross Cashmere, ISDA, Three Dot, Chan Luu, Hobo, Spanx and the list goes on. Expressions approached Union Street Media to help them create an online presence. They developed the Style Blog to provide the Expressions staff with a tool to keep the site updated in a fun and easy way. Posts about recent fashion shows they’ve attended and new designers they’ve picked up provide new content for the site and keep visitors engaged.
Tags: Business Websites, Recent Client Launches
This entry was posted on Friday, December 2nd, 2011 at 2:22 pm and is filed under Our Clients, Website Launches. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.by Alex Rodriggueez
Identity theft happens when a person assumes your identity to commit a crime. It could have considerable consequences on your lives, and could also result in job loss, or even your marriage could be adversely affected. It really is a considerable breach of your privacy. In today’s political scenario, identity theft may very well be carried out to aid terrorism, in addition to spying, illegal immigration, and also a permanent alter of identity.
You’ll find a lot of approaches we succumb to theft and we’re completely caught off guard and astonished at the holes we’ve left open. More not long ago thieves have sought out new identities so that you can secure prescription drugs get access to visas and prevent criminal prosecutions. Daily someone seeks to make use of an individual else’s identity still as opposed to it becoming a severe proactive endeavor we often wait until
it “somehow takes place to us.”
Do not let other people have access to your private accounts. That suggests that when you are online, you must only access your accounts when you are on your private pc. Possess a strong anti-virus, anti-spyware and firewall installed. Also, if you are using any kind of router, you must be sure that it really is password protected and change that password monthly to keep potential hackers guessing.
Persons committing identity theft are extremely resourceful and get information and facts from diverse sources. One quite uncomplicated way is by stealing wallets and purses carrying identification and credit cards or by stealing private data out of your house straight.
In an identity theft the thieves fraudulently obtain your name, address, cellphone numbers, bank and credit card account numbers, driver’s license and social security number (SSN). It would appear that Identity Thieves are using this as a profession and are really skilled in what they do. They are able to use quite a few low and high tech methods to acquire access to your personal identifying data.
If you are very much interested in doing online business then you should use this Identity guard software to protect your credit card number,ssn etc.
You can use this Identity guard’s software software to make secured online purchases.
by Jerico Anderson
Good consistency on the”dark” and the “light” aspects of the publication makes it more interesting as lighter part is able to neutralize the former. Variety of characters in a publication in terms of its content can make it more noticeable to the readers.
Good layouts and well harmonized “light” and “dark “are some of the characteristics of high-impact publications. These types of journals generally draw so much attention from the readers.
Not all publications need to be full of contrast; some are better presented if even combination of neutral colors is used. Example of these publications is academic journal and newsletters.
Contrast and the content are important aspects in a publication but the presence of colorful photographs or videos can also help attract readers to read the publication.
Uniformity is not a good idea to employ if you want your publication to gain interest from readers. A good example is to avoid using similar text font size all throughout the whole publication. The readers will be confused where to find a single line in your publication which can tell him the overview of the publication.
Putting more emphasis on a more important aspect of the publication can easily convey the readers the significance of the publication. This will also lead to a more balanced and less uniformed lay out of the publication.
A publication that is constructed with the right contrast stays the same no matter how you view it. In addition, a good publication can simply be viewed and understood by how it looks and how it is designed.
Different fonts and sizes of visuals such as photographs create attractiveness to a publication. More emphasized title headings and less emphasized sub title headings make it easier to read and understand.
Graphic design in a publication or advertisement should be able to attraction attention to the readers. This is possible if it is done with all its components arranged in agreement with each other. In addition, its contrast should be well proportioned.
Aside from publications, the author additionally frequently shares writing about the perfect optimizer and
rocket piano.
by Jon Harwokey
Google’s February Farmer/Panda update has every internet marketing company taking a hard look at which article marketing strategies are still going to be affective. This new algorithm change was in direct response to the increased rankings of low quality content farms that provide very little if any benefit to site visitors. To gain positions within specific searches, these content farms would generate cheap, keyword heavy copies once they figured out what the most popular search terms were. Providing their search engine results pages with the highest quality and most relevent sites is the basis of Google’s business model.
These low quality “content farms” seem to have been on Google’s radar for some time now. And though they will not admit it, this change seems to be directed at these sites. On a consistent basis, Google will change the algorithm for its search engine. These changes are usually so small that few people other than internet marketing companies notice. With about 12% of the US search results affected, this recent update is different.
Sites with copied, “scraped” or low-quality content and those that have a low ad to content ratio are the ones that Google has penalized, and that is the best thing about this update. This tweak is designed to fix the problem of search results that have had an increased number of low sites, something Google has been criticized for in the past. Google spokesman Gabriel Stricker said in a recent blog, “Our goal is simple: to give users the most relevant answers to their queries as quickly as possible”. In the long run this should benefit internet marketing companies that focus on helping their clients build trust and authority by providing visitors with high quality, original content. Unfortunately, there is always collateral damage in situations like these. And no different is Google’s Farmer/Panda update.
Links will be worth less than before, and the article could have been de-indexed all together by posting useless content with hyperlinks that have been labeled as a Content Farm by Google, especially if you are an internet marketing company that, as part of the link building campaign, uses article marketing. Since these articles have probably seen a substantial drop in search ranking, you have most likely noticed the drop if traffic is your goal. So what should you do? Here are some suggestions.
1. Write better content. What gets read is high quality content. High quality content also gets linked to. Content that gets linked to and read is what Google sees as authoritative and relevent.
2. Promote your content better. If people don’t know your articles exist, they don’t get read. It’s your job to get your content noticed. This means implementing a good link building strategy, guest blogging and using a variety of social media outlets.
If the Google Farmer Update has taught internet marketing companies and search engine optimization specialists anything, it’s that SEO is ultimately about people. Don’t get me wrong, you have to take into consideration what Google wants to get good search rankings. People will like you if you write what they want to read with quality content, find quality inbound links and utilize the language used by them when searching. And Google will like you too.
The importance of an internet marketing company in today’s technological world is crucial to maintain a strong internet presence. Something that Jon Harwokey, a software developer, knows that can do wonders for a company is getting the best search engine optimization specialists.
This entry was posted on Monday, April 25th, 2011 at 3:33 pm and is filed under Search Engine Optimization - SEO. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.by Casey Trillbar
When a business provides the public with a company survey, the business is looking for an inside view to how the consumer reacts to the products and services the company provides. Gaining this insightful knowledge is the key to staying in business and to operating at a level of profit. These company surveys provide as an effective marketing research strategy, and the best results can be achieved by putting the correct questions on a company survey.
Depending upon what sort of services and products your business provides, you have a wide range of questions available to put on your company survey which can greatly benefit your business. Questions should focus on what the customer looks for in the type of business you have. What can be improved about customer service? What can be improved about the product? Is there a new product that they would like available to them?
Other questions that can be beneficial to include on company marketing research surveys offered to the public should ask the customer how often they purchase specific products, how much the commonly spend on a product on an average basis, and how often the product is used at home by the consumer. Receiving answers to these consumer survey questions will greatly assist a company in identifying who is purchasing their product and how often the product is purchased, as well as things about the product the consumer would like to see improved Learning what the consumer desires is the first step in meeting consumer needs and wants. It is impossible to achieve success as retail or service business without being able to meet the needs and expectations of the consumer. Small businesses can especially take advantage of the fact that many people in their local communities are willing to fill out surveys in exchange for discounts, free products, samples, and coupons. The small investment it costs to distribute these rewards is minute in comparison to the valuable information that can be gained to better the business and how it serves the public.
Many consumers are willing to fill out company marketing research surveys because they are aware that they are helping the companies to better serve them. Surveys that ask consumers questions about how they would like to see products improved and what new products they would like to have available to them greatly help businesses to exceed consumer expectations and this leads to gaining customer loyalty.
Once your company gains customer loyalty, these customers will pass information along about your business to their families and friends, and soon, your business will begin filling orders in more abundance than before. Simple questions that center around what the consumer desires, money that consumers are willing to spend for a product, and functions that the public would like to see added to certain products all provide businesses with an opportunity to excel and to reach their fullest potential and to please the customer, therefore, improving the bottom line.
101waystomakemoney.com is a website aimed at supplying articles, information and resources to people looking for ways to make money online including affiliate marketing, building websites, paid online surveys etc.
For more money making ideas visit: http://www.101waystomakemoney.com
by Jessica Montoya
Many readers on the web are always in a hurry. This is because by visiting the web, they are determined to get certain information. Subsequently, web content readers just skim or scan a text instead of reading word for word. If a web page does not provide the information they need, they just move on to another page.
As such, good web content writing requires one to understand why people choose to read or ignore some web content. Studies reveal that reading from a computer screen is more tiring than reading a printed text. Due to this, people are 25 percent slower when reading web content than when reading printed material. As such, web content should be shorter than print even when relaying similar information.
Hence, it can be important to know that web content readers are impatient and have no time for complex and obscure text when writing. They also have no time to scroll down the whole text in search of satisfying content. It can be also critical to understand that there are millions of websites which can provide content similar or almost the exact same to the 1 you’re offering. Thus, in case a reader does not get pleasure from
the content you’re offering, he/she will move on to another page.
Hence, web content writing demands that a writer develop content that captures the attention of the reader and retain it all through the entire content. This is very challenging as the writer has to come up with content that will grab the reader’s attention in just 10 seconds. Inside this time, the reader will need to be conscious of the firm you might be writing about and the items or services it gives.
This really should be performed in an objective manner so as to gain the reader’s credibility. Numerous readers are skeptical about what they read on the web. Working with meaningful headline and subheads is quite critical in capturing the reader’s interest and developing credibility. It can be also essential that a writer keep away from exaggerated or advertising and marketing jargons to create the web content simple for the reader to realize.
To make the reader interested in reading your content observe the following;
Use shorter words, sentences and paragraphs
Use simple words
Make your text concise
Single concept in every text
Use inverted pyramid style of writing starting with the most significant
Use bullets and highlighted text in your text
Making your text simple and attractive will make your readers more interested in going
through your entire text. Therefore, it is important that web content offer readers
flowing information bit by bit making it easy to follow and understand.
Want to find out more about Web Content Writing, then visit Jessica Montoya’s recommended site on how to choose the best Web Content Writing for your
needs.
by Jake Sabey
The internet has revolutionized our lives, both our social lives and our business lives. From a business point of view it has brought home the reality of being able to start up your own online company working from home. As is often the case when a new technology like the internet comes along, you get a whole load of new enterprises starting up as people see the potential for new opportunities. Wholesale dropshippers, and dropshipping companies in general are a fine example.
One of the biggest problems an online business faces, (particularly one working from home), is storage space. If you are in the business of stocking product for resale, then you have to have a storage area, and for most people working from home, space is always at a premium. This is where wholesale dropshippers can be of huge benefit.
What is Drop Shipping?
Dropshipping is a concept that allows you the facility of working with dropshipping companies whose purpose is to dispatch the goods that your clients have ordered direct to the client from their factory or warehouse. The immediate benefit is of course obvious – that of dispensing with the need for costly or precious storage space. But there are other advantages too.
As well as getting rid of the need for storage space, using wholesale dropshippers also means that you don’t have to spend all of your hard earned time picking orders from stock, packaging them, and organizing dispatch. Also, if you were considering having to take on staff to fulfill these functions for you, you no longer have to. This can be a very real savings, as employing staff is not just an increase to your running costs, it is also fraught with other disadvantages such as employment law, health and safety, and staff training. Using dropshipping companies means that you no longer have these worries.
How do I Know Which Dropshipper to Use?
There are lots of choices when it comes to selecting which wholesale dropshippers you want to work with. Most of them will be very happy to let your join their network. But in fact that huge swath of choice can work against you. How? Well, with so many to choose from, (and not all of them are as good as they profess to be), how do you know which dropshipping companies to team up with?
As we said earlier, as soon as a new online demand becomes apparent, there are always bright business people ready and eager to step in and fill the void; and so it is with the complex task of choosing which wholesale dropshippers to work with. There are a few excellent companies that specialize in giving you the information that you need in order to make the right decisions. They not only give you the information of literally thousands of dropshipping companies, they do so much more!
Top dropshipping companies actually provide you with a list of products that you can sell. They also provide the integration to your website or other marketplaces like eBay and Facebook. All you have to do is to select the items you want to promote on your website or other marketplaces and away you go. You can even customize the catalogue for your own unique website.
By bringing the wholesale dropshippers service to your very own website, these companies have opened up the potential for you to make lots of money without ever seeing the goods.
Doba is the trusted source for all of your drop shipping needs. With over 1.5 million products available from hundreds of dropshippers, Doba really does take the struggle out of selling online. Their latest innovation is a Facebook application that allows you to sell your Doba products on your Facebook page.
When you’re ready for online success visit http://www.doba.com
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